Resources – Shirley’s Articles For Reprint
Add A Human Touch In Your Business Writing
Did you know that most people today spend over 25 per cent of their time writing? The problem is, too many messages are unclear, long-winded and confusing. Employees are losing hours reading and re-reading messages, missing key information, and making errors.
Here are three ways you can make a huge difference every time you put your fingers on the keyboard:
1. Use conversational language
Decades ago, business writing was passive, wordy, and really boring. It put a distance between you and the reader, and that was fine in the 50s, because people built relationships slowly then. Today, we need to build relationships quickly, so it makes sense to use writing that’s as close as possible to spoken language.
So write as though you are having a conversation – because you are!
2. Write like a human, not a template
Let’s compare some template and human writing:
Template: You are required to attend the above-mentioned meeting to report on progress that has been made since last month’s meeting. Kindly advise your availability.
Human: I would like you to attend this meeting to report on the great ideas you mentioned last month. Please confirm that you can join us.
Please, get rid of all this boring, template language that’s spread like a virus all over the world.
Go through all your template emails, and transform them to human!
3. Build relationships with your writing
Today’s world is fast-paced and technology-crazy. You need to come across as a human instead of a robot. Make your writing positive, interesting, and add a personal touch. Good writing can help you build credibility, influence people, win more clients, and achieve your goals.
So aim to connect and build relationships with every email you write.
Here’s a golden rule from tip #1:
Write like a human, not a robot.
Help your readers get to know the real person behind the message. This will help make a big difference – to you, and to your reader!
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© Shirley Taylor.
Shirley is a high-energy, high-content speaker who is passionate about motivating individuals to make a real difference in our automated world. With inspiring stories and a fun style, she engages audiences quickly, and encourages them to embrace high-touch as well as high-tech so they can connect with heart.
Shirley has been a trusted member of the professional speaking and training community for many years, and has received several awards for her services in leadership. She served as Asia Professional Speakers Singapore President 2011-12 and as Global Speakers Federation President 2017-18. She has spoken in almost 20 countries all over the world.
Author of 12 books published by international publishers, Shirley has established herself as a leading authority in workplace communication, business writing, and email. Her international bestseller Model Business Letters, Emails & Other Business Documents 7th edition has sold over half a million copies worldwide and been translated into 17 languages.
If you would like Shirley to speak at your next event, visit shirleytaylor.com.
** The website link to shirleytaylor.com must be clickable to receive permission to reprint the article.