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Don’t Pull The Plug! The Importance Of Admins As Connectors

Malcolm Gladwell, author of The Tipping Point, notes that there are three types of people involved in the phenomenon of word of mouth, and one of them is Connectors. While Gladwell is looking at character traits to clarify personality types, it seems to me that the same can be said for different positions as a function of the job. Certain careers seem bring out the connector in all of us, and one of those careers is that of administrative support.

While the various roles of administrative support personnel are constantly changing over time, one of our roles never seems to change much: being a connector.

We are constantly learning about building relationships and making connections with people – co-workers, clients, managers – but one aspect of admin positions we rarely think about is that we actually are the connectors in our companies.

Who do you connect with?

Let’s start by looking at the different departments or people you regularly deal with on a daily basis as a function of your job. Perhaps they include clients or customers, other administrative support personnel, company management, your boss, travel agents, IT staff, accountants and others in the finance department, human resource representatives. The list goes on and on.

Now let’s think about all these different people – what do they have in common? They have in common the fact that they all connect to each other through you! You might take the information provided by human resources and sort it for your boss so that she can hire a new employee. You’ve just connected your boss to human resources as well as some external hopefuls.

Maybe you need the input of a travel agent to provide the finance department with dollar figures so they can arrange the expense account for payroll to cut a cheque for your boss’s trip to a convention. Whew – long sentence, but it was also a long, complicated thought! Here you’ve connected four people or groups: the travel agent, your boss, the finance accountant, and the payroll admin.

Why do you connect?

You might say that you connect with all these different people and departments because it is almost like a side effect of your daily duties. After all, how can you arrange that trip without talking to the finance department and the travel agent?

The reason you are a connector, though, lies much deeper in the modern business model. The business model of corporations – which has filtered down and pervades many medium to small business too – is that of separation of functions. People tend to work in groups, or pods, that are constructed based on function: finance, payroll, design, engineering, quality, technical writing, information technology, benefits, and so on.

These pods are useful for many reasons, including: They make distribution of information easier. They provide support from co-workers who are familiar with the field. They even create a sense of teamwork based on that familiarity.

Our current business model, however, requires that all of those pods have a connector of some sort. That’s where administrative support comes into the picture. Admins are the connectors that tie all these pods together. We create the hubs around which all the other staff are able to work with each another. We unite the disparate groups and, as a result, create a company-wide team spirit.

How do you connect?

The ways you connect with groups and individuals are probably as varied as the number of groups you deal with. You probably have a lot of face-to-face time with your own boss, while other department heads might be reached mostly by phone. Contact with individuals in other departments probably includes a lot of emails or even texts, while folks outside the company are likely accessed via a blend of phone and email.

This is why it’s so important for admins to be great communicators. To make the company work like ‘a well-oiled machine,’ admin staff must be able to communicate well, which in turn will build relationships that will allow us to not only make, but also to maintain, those connections.

Don’t get unplugged

Keep this idea in mind when you are dealing with others, both within your organisation and outside it. If something caused all the admins in your company to be unplugged at the same time, the pods might still function, but the company as a whole would definitely not work as well. You are the connectors that create the hubs around which the modern business model functions.

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© Shirley Taylor.
Shirley is a high-energy, high-content speaker who is passionate about motivating individuals to make a real difference in our automated world. With inspiring stories and a fun style, she engages audiences quickly, and encourages them to embrace high-touch as well as high-tech so they can connect with heart.

Shirley has been a trusted member of the professional speaking and training community for many years, and has received several awards for her services in leadership. She served as Asia Professional Speakers Singapore President 2011-12 and as Global Speakers Federation President 2017-18. She has spoken in almost 20 countries all over the world.

Author of 12 books published by international publishers, Shirley has established herself as a leading authority in workplace communication, business writing, and email. Her international bestseller Model Business Letters, Emails & Other Business Documents 7th edition has sold over half a million copies worldwide and been translated into 17 languages.

If you would like Shirley to speak at your next event, visit shirleytaylor.com.

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