Confused? We Need To KISS More!
Jargon can seriously get in the way of business if no-one understands what people are talking about, or what they are writing about! I'm sure you have often come across messages that leave you feeling very confused, right? This problem happens when people use pompous or long-winded wording and phrasing to try to impress rather than to communicate. Yet really, the end result is that they do neither of these things!